Marketing Reality: 17 Reasons Why The Economy Is Not Getting Better
If you think the economy is getting better, think again. The following 17 facts show why it’s not… Continue reading
Tag Archives: strategy
Successful Marketing Involves Choice, Not Chance
Good marketing is a process, a choice, a verb, and thus involves action. Continue reading
Social Media Takes Time and Needs a Balanced Plan
Below is a pointed and practical article on social media. As I develop my social media strategy with Facebook, LinkedIn, Twitter, YouTube, and my blog, I weekly see the need for patience and a balanced plan as I learn and Continue reading
What Does Google and Napoleon have in Common with Small Business Marketing?
Marketers can learn from military history. From Napoleon to Rommel to Patton and beyond… Continue reading
Do You Have a Social-media Strategy?
I love this quote, from Zack Swire of SWIRE, a marketing communications agency: “Many companies just go out there and get on Facebook. They say, ‘I’ll put an intern on that.’ But you have to know whether or not it’s Continue reading