Get Warm Leads, Calls, & Customers With Google AdWords PPC Management
Google AdWords PPC is one of the most effective advertising platforms ever created. Reach targeted and relevant customers quickly. Customers find you so you don’t have to “hunt” them. Traditional paper and direct mail advertising is dying. Cold calling and volume mailers are old school.
Some agencies mechanically “manage” your AdWords account. I don’t. Many agencies are “buffet style” that are a jack of many traits but a master of none. Few PPC agencies bring the full marketing context and wealth of marketing experience to their AdWords account management. My product marketing and research experience makes for better pay per click results. See why below.
Some Of What You Get With Our Google AdWords PPC Management:
- Google AdWords account management and oversight by an MBA, marketing professor, digital marketing author, and marketing consultant. I understand target marketing because I teach it, write about it, and do it every day. You need a specialist not a robotic generalist.
- Custom landing pages created for your business. The best ads in the world will not convert without directing clicks to a great landing page.
- Professional Google AdWords account creation, management, and/or refurbishment.
- Attentive and consistent bid management to help generate positive ROI on your ad spend.
- Regular ad and keyword testing to increase click through rates and generate more warm leads.
- In-depth account management tools designed to compliment the AdWords platform. These tools increase conversions, account performance, and management efficiency.
- Detailed monthly reports so you see results, spend, and trends to better understand your business and advertising.
Additional Google AdWords Management Benefits:
- Proprietary call tracking technology so you know who, where, and why customers called.
- Geo-targeted ads that run at the right days, times and locations.
- Mobile optimized ads with strong placements so your company gets noticed.
- Custom landing page creation with conversion rate measurements and reporting.
- Advanced keyword research to find buyers instead of tire-kicking customers.
- Increased relevant website traffic.
- Website landing page copy revisions to increase conversion rates.
- Website usability analysis and revisions so visitors know what to do when they arrive on your website.
- Attentive account management that produces calls, results, and more warm leads.
Attempting to run AdWords by yourself, or using a cookie-cutter approach that lacks accountability and results often increases unnecessary ad spend. Effective, sales-generating AdWords PPC management is an art and a science. We sometimes see AdWords accounts that are poorly designed with incorrect keywords and ineffective ad copy and setup. That costs you money. Get the most for your ad money. Most AdWords accounts over time should pay for themselves plus profit.
Advertising has changed. If your business doesn’t change with it, neither will your sales. We manage AdWords accounts for doctors, dentists, carpet cleaners, business brokers, medical spas, e-commerce site and more. Whether you are retail, vertical market, high tech, or other business categories, we can help.
If you’re shopping for low-priced, cheap AdWords management, I’m not your guy. Hiring a generalist gets you general results. Hiring a specialist gets you specific and measurable results.
Contact Atkins Marketing Solutions for a custom needs analysis of your digital advertising PPC strategy.